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1. Marriott Expands SPG Mobile Check-In to More Hotels
Following the successful rollout of SPG Mobile Check-In in the U.S., Starwood Preferred Guest (SPG) is bringing the mobile check-in experience to members across Asia Pacific in over 300 hotels. Globally, more hotels will begin offering this feature exclusively on the SPG Mobile app with the global rollout expected to be completed by the end of 2017.
2. Starwood to Enhance and Expand SPG Keyless
In 2014, Starwood launched SPG Keyless, a mobile and keyless entry system that allows guests to use their smartphone as a key to their hotel room doors. Over 350,000 members have registered for SPG Keyless, with SPG Platinum members being the most frequent users of the keyless solution, which provides a streamlined check-in process custom-made for their on-the-go travel needs.
3. Starwood Preferred Guest launches SPG Flights
Starwood Preferred Guest launches SPG Flights. Starwood Hotels & Resorts and its hotel loyalty program Starwood Preferred Guest, are taking their No Blackouts policy to new heights with the introduction of SPG Flights. SPG Flights lets members book flights on hundreds of domestic and international airlines with No Blackout dates. Members can simply search for and select their prefe
4. SPG Partners Chicago Cubs for Special VIP Moments
Starwood Preferred Guest (SPG) has, for the second year, partnered the Chicago Cubs to bring members special VIP experiences and offers throughout the 2014 Cubs season. SPG also joins the Cubs in celebration of the 100th birthday of Wrigley Field, the teams iconic ballpark. The SPG Cubs Moments available during the 2014 spring training and regular season allow members to make thei
5. Starwood Launches SPG Pro
Starwood has launched SPG Pro, a new loyalty program for meeting and travel professionals. Registered professionals, accredited travel agents and SPG members who influence group, event and corporate travel can now earn SPG elite status, upgrades and Starpoints for B2B business booked at any of Starwoods nearly 1,200 properties around the world.
6. Starwood Launches SPG Keyless Hotel Room Locks
Starwood has launched SPG Keyless, a mobile, keyless entry system that allows guests to use their smartphone as a key. SPG Keyless goes live Wednesday, 5 November 2014, at the following hotels: Aloft Beijing, Aloft Cancun, Aloft Cupertino, Aloft Harlem, W Doha, W Hollywood, W Hong Kong, W New York-Downtown, W Singapore and Element Times Square.
7. Starwood to Launch SPG Pro
Starwood is preparing to launch SPG Pro, an all-new loyalty program for meeting and travel professionals. Set to debut in October 2014, this new program will offer meeting and travel professionals SPG elite status, upgrades and Starpoints for B2B business booked at any of Starwoods nearly 1,200 properties around the world.
8. Starwood Launches App for Google Glass
Starwood has launched a new SPG app that is designed for Google Glass. The new SPG app for Google Glass will enable guests to review their SPG account and immerse themselves in any of Starwoods nine brands: St. Regis, The Luxury Collection, W, Westin, Le Mridien, Sheraton, Four Points by Sheraton, Aloft, and Element.

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