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65. IHG Adds Spire Elite Level to Rewards Club
IHG has introduced a new top membership level to its Rewards program. Spire Elite membership can be reached by earning 75,000 qualifying reward points or staying at an IHG hotel for 75 qualifying nights over the course of a calendar year. Including the ability to earn 100% extra bonus points on qualifying stays, Spire Elite members will also be able to choose between receiving 25,0
66. Marriott Merges Loyalty Programs
For the first time since Marriott acquired Starwood Hotels and Resorts in 2016, Marriott’s three loyalty programs - Marriott Rewards, The Ritz-Carlton Rewards and Starwood Preferred Guest (SPG) - are now operating under one set of unified benefits and one currency spanning the entire loyalty portfolio of 29 brands and more than 6,700 participating hotels in 130 countries and territ
67. Best Western Re-Names Global Loyalty Program
Best Western Re-Names Global Loyalty Program. Best Western International has re-named its hotel loyalty program Best Western Rewards. The name change, from Gold Crown Club International, helps re-brand the twenty-year-old program as what it truly is: a program that rewards travellers for their loyalty to Best Western.
68. Wyndham Rewards Enhances Loyalty Programme with Member Levels
Wyndham has enhanced its loyalty programme by introducing four levels of membership - Blue, Gold, Platinum and Diamond. The Wyndham Rewards Member Levels make it easier for members to enjoy a host of new benefits that increase by level, from rollover nights to annual point bonuses and more.
69. InterContinental Hotels Group adds new online convenience for Priority Club Rewards members
InterContinental Hotels Group adds new online convenience for Priority Club Rewards members.
70. InterContinental Hotels Group Launches Priority Club Rewards - Air China Airlines Partnership in
InterContinental Hotels Group Launches Priority Club Rewards - Air China Airlines Partnership in Mainland China
71. Langham Hotels International launches new Rewards Programme
Langham Hotels International launches new Rewards Programme.
72. Free Internet for Marriott Rewards Members
Marriott has taken a tentative step towards following many other major hotel companies in offering guests free internet, but stopped short of making it a global, company-wide, no terms policy. All Marriott Rewards members, no matter what level of the programme they have achieved, now receive complimentary in-room high-speed internet access at

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