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1. SilverNeedle Collection Targets 16 Hotels in Asia Pacific by 2016
SilverNeedle Hospitality has unveiled details of its newest venture, the ‘SilverNeedle Collection’. The ‘SilverNeedle Collection’ is a group of independently owned and branded luxury boutique hotels, each carefully selected for their uniqueness and attention to detail.
2. SilverNeedle Hospitality Appoints New Managing Director and CEO
SilverNeedle Hospitality has appointed Mr. Iqbal Jumabhoy as Managing Director and CEO. SilverNeedle Hospitality, which currently manages over 4,000 keys in the Asia Pacific region, aims to expand its network to over 10,000 keys by 2016. As Managing Director and CEO, Mr. Jumabhoy will be driving growth of SilverNeedle Hospitality’s integrated offerings; investment, development and
3. SilverNeedle Hospitality Signs GDS Agreement
SilverNeedle Hospitality has entered into a Global Distribution System (GDS) partnership with property management system MyFidelio to launch its private-label chain code SD (SilverNeedle Destinations).
4. SilverNeedle Partners Bangkok Airways FlyerBonus Programme
SilverNeedle Collection has partnered Bangkok Airways' FlyerBonus Programme. Bangkok Airways network covers Bangkok, Chiang Mai and Luang Prabang - destinations which are also home to SilverNeedle-member hotels including Riva Surya, 137 Pillars House and Kiridara.
5. SilverNeedle Hospitality Unveils Expansion Plans
SilverNeedle Hospitality's 'SilverNeedle Collection' which includes Riva Surya in Bangkok and 137 Pillars House in Chiang Mai, has unveiled plans to expand its portfolio of independently owned and branded luxury boutique hotels in Thailand and key Southeast Asian destinations to at least 15 properties by 2016.
6. SilverNeedle and ABANS Group to Develop Mixed-Use Lifestyle Centre in Colombo
SilverNeedle Hospitality has partnered with the ABANS Group, a family controlled Sri Lankan conglomerate, to enter into a 99-year land lease with the Urban Development Authority (UDA) for a land parcel adjacent to Beira Lake in Colombo, Sri Lanka.
7. SilverNeedle Selects Aedas to Design Colombo City Centre Development
SilverNeedle Hospitality and ABANS Group have appointed internationally-renowned architect, Aedas, to lead the design for their mixed-use lifestyle development, Colombo City Centre. Among Aedas' global projects are the North Star Mixed Used Development in Beijing and the Express Rail Link West Kowloon Terminus in Hong Kong.
8. 137 Pillars House Chiang Mai Launches Travel Trade Promotion
The 137 Pillars House Chiang Mai, part of SilverNeedle Hospitality’s SilverNeedle Collection, has launched a promotion available exclusively to travel trade personnel. Valid until 31 October 2013, 137 Pillars House is offering:

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