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        	  Hotel Icon is the only finalist from Greater 
			  China – and the lone hotel – in the coveted United Nation’s World 
			  Tourism Organisation Awards for Excellence and Innovation in 
			  Tourism 2013.  
			  Hong Kong’s Hotel Icon is one of four finalists for 
			  the Award for Innovation in Enterprises, also known as the Ulysses 
			  Award for Innovation. 
			  The award acknowledges the world’s best 
			  tourism initiatives that are both sustainable and profitable. 
			  According to the United Nations, they are the “flagship awards for 
			  the global tourism sector”. 
			  Hotel Icon is the only hotel among 
			  the 
			  13 finalists and one of the few projects that is commercially 
			  sustainable. The list of finalists in this year’s UNWTO Awards is 
			  dominated by non-governmental organisations involved in 
			  conservation, and government-sponsored tourism promotion 
			  initiatives. 
			  Representing Asia in the awards line-up are 
			  Hotel Icon, Borneo Ecotourism Solutions and Technologies Society 
			  from Malaysia, and the Korean Tourism Organisation from South 
			  Korea. 
			  Hotel Icon earned a place among the finalists for 
			  its commitment to integrating teaching, learning and research into 
			  a 262-room luxury hotel, with five-star finishes. 
			  The property in 
			  the Tsim Sha Tsui tourism district is managed to the highest standards of good governance with a mandate to maximise revenues, 
			  with the profits invested in education of students from across 
			  Asia. 
			  “It is a huge honour to be nominated for this award 
			  and a wonderful acknowledgement of the effort our team puts into innovation and training,” said Richard Hatter, General Manager of 
			  Hotel Icon. “I am extremely proud that our efforts have been recognised. We are a hotel with a purpose. We develop industry 
			  leaders through hands-on training in an open-minded environment. 
			  Our purpose-built hotel is their laboratory ... Being 
			  recognised by the wider industry shows that Hotel Icon is a 
			  premier property, on par with any hotel in the world.” 
			  Hotel Icon was founded in 2011 as part of the School of Hotel and 
			  Tourism Management at The Hong Kong Polytechnic University. It is 
			  the world’s first teaching and research hotel to offer co-located, 
			  co-lead hospitality programmes. 
			  Hotel Icon has 262 guest 
			  rooms and suites, three food and beverage outlets, an Angsana Spa 
			  featuring professional therapists from the Banyan Tree Hotels and 
			  Resorts, a state-of-the-art gym, and an outdoor swimming pool 
			  overlooking  Victoria Harbour. 
			  The 
			  presentation ceremony for the United Nations World Tourism 
			  Organisation Awards takes place at Fitur, an international tourism 
			  trade fair, in Madrid on 22 January 2014.
  
			   
			  
			  PolyU, 
			  
			  UNWTO,
			  
			  Ulysses,
			  
			  Hong Kong
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