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25. STR Global Strengthens its Coverage of Denmark’s Hotel Industry
STR Global has increased its market coverage in Denmark with the addition of two Danish hotel groups. The provision of hotel performance data by Zleep Hotels and Comwell Hotels brings the number of hotels in the country contributing data to STR Global to 85, representing 13,500 rooms.
26. STR to Help CHTA Advance Caribbean Hotel Performance
STR, a provider of data benchmarking and analytics for the global hotel industry, has become a strategic partner of the Caribbean Hotel & Tourism Association (CHTA). In the Caribbean region, STR collects data from more than 1,900 properties, representing more than 240,000 rooms.
27. STR Acquires Hotel Data and Intelligence Specialist - AM:PM
STR, a data benchmarking and analytics specialist, has acquired AM:PM, a hotel data and intelligence specialist. Through the acquisition, STR is looking to enhance its hotel data and analytics platform with AM:PM’s market intelligence and interactive online database and mapping tool.
28. Fáilte Ireland Hires STR to Measure Hotel Performance
Fáilte Ireland, the national tourism development authority, has selected STR to help measure and report hotel performance in the country. STR will administer a monthly survey based on internationally recognized methodology and will gather intelligence from hotels across the Republic of Ireland to chart performance and recovery of the sector. Published by TravelNewsAsia.com on 30 Ju
29. STR Releases Stronger Forecast for 2010, 2011
STR Releases Stronger Forecast for 2010, 2011. STR predicts 2010 OR to increase 1.9% to 55.8%, ADR to decrease 2.3% to US$95.45, and RevPAR to end the year virtually flat with a 0.5% decrease to US$53.22. Supply in 2010 is projected to grow 2.2% and demand is expected to rise 4.1%.
30. STR Releases Optimistic 2011/2012 U.S. Hotel Industry Forecast
STR Releases Optimistic 2011/2012 U.S. Hotel Industry Forecast. STR projects 2011 occupancy will increase 1.8% to 58.5%, ADR is expected to end the year up 4.2% to US$102.21, and RevPAR is projected to rise 6.1% to US$59.78. Supply is expected to report slight growth in 2011 with a 0.7% increase, and demand is projected to increase 2.5%.
31. STR Reports on Growth in Regional Centres Across China
According to STR Global, the Chinese hotel market's performance has remained positive year-to-November, with RevPAR growing 2.8% compared with the previous year. Tracking more than 315,000 daily rooms across China and reporting on 22 cities, STR Global analysed the performance of the burgeoning secondary cities-cities with less than 10 million inhabitants.
32. STR Reports Preliminary February 2014 Data for Hotels in London, Singapore and Sydney
STR Reports Preliminary February 2014 Data for Hotels in London, Singapore and Sydney. Singapore posted double-digit RevPAR growth for the first time in the last two years, recording the highest levels in this measure of any February since STR Global began tracking hotel performance in this market.

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