Thu, 6 June 2019

Air Italy Offering Non-Binary Gender Option to Customers

Air Italy is now offering a non-binary gender option for passengers booking flights, allowing them to select M (male), F (female) or X (other), to correspond with gender-neutral passports that are issued by some States.

On board an Air Italy Boeing 737 MAX 8. Picture by Steven Howard of Click to enlarge.

Air Italy has also added Mx to its online dropdown menu of titles for those who do not wish to define themselves with binary gender options, and is working with Arcigay on other inclusivity initiatives.

"Air Italy is determined to lead the industry in inclusivity, and we are so proud to be the first European airline to offer these inclusive booking options for our customers," said Rossen Dimitrov, Air Italy Chief Operating Officer. "Air Italyís brand tagline is - Imagine the world differently. Within this is a vision that embraces every manifestation of freedom, inclusion, the acceptance of diversity and striving for progress. Our introduction of non-binary options on our website is therefore another demonstration of these important values."

Gabriele Piazzoni, General Secretary of Arcigay said, "We are proud to cooperate with Air Italy, the first carrier in Italy to decide to make its airline inclusive and its aircraft welcoming places for all people. The decision of a first-tier airline like Air Italy to invest resources and time to focus on inclusivity, is a positive example that we hope is followed by others. The civil progress of a country depends not only on its laws, but also by the way in which the private sector puts in place anti-discrimination initiatives that take into consideration the many differences that exist."

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