Malaysia Airlines has signed a MOU with the Ministry of Youth and Sports Malaysia
(MYOS), The National Sports Council of Malaysia (NSC) and The
National Sports Institute of Malaysia (NSI) to become the official
airline partner of Team MAS.
Team MAS is a flagship partnership programme for
all of the sports assets under the MOYS, NSC and NSI and it is
equivalent to the Olympic Partner Programme (TOP) of the
International Olympic Committee.
The sponsorship is the first
of its kind, whereby a global Malaysian brand is associating
itself with the current and future world-class Malaysian athletes, para-athletes, and upcoming junior athletes.
Team MAS aims to present the nation's
sports assets from a commercial angle, unlocking the high value of
sports and the emotional connection it has with fans and
followers. This is in line with the new government’s efforts to
raise funds for sports and to cultivate a commercial-friendly
sports industry in Malaysia.
Malaysia’s national carrier is the
first company and brand to join Team MAS and will carry the title
“Team MAS Official Airline Partner” flying the athletes to and from their competitions on the
With a total value of RM10 million per year, the
partnership will last for four years, with key milestones
including SEA Games Manila 2019 in Philippines, Tokyo 2020
Olympics in Japan, Asian Games 2022 in Hangzhou, China and
Commonwealth Games 2022 in Birmingham, England.
Group Chief Executive Officer (GCEO) of Malaysia
Airlines, YBhg. Captain Izham Ismail, said, “Just like the athletes, Malaysia Airlines is the
nation’s flag bearer across the world. This partnership signifies
our overall support for the development of sports for the country.
By using Team MAS as the uniting factor, we acknowledge that
sports and the support for Team MAS transcend race, religion, age,
and cultural differences. We look forward to a mutually beneficial
relationship that not only empowers the athletes, officials, and
organizers but also reiterates our commitment towards building the
Pictures from 2018 Cathay Pacific / HSBC Hong Kong Sevens,
Pictures from 2017 Cathay Pacific / HSBC Hong Kong Sevens,
Pictures from 2016 Cathay Pacific / HSBC Hong
Pictures of Cathay Pacific / HSBC Hong Kong Sevens 2015,
Pictures of the Asia Rugby Sevens Olympic Games Qualifier in Hong
Pictures of Singha Thailand Sevens 2015,
Pictures from the 2013 British & Irish Lions Tour in Hong Kong,
Pictures of Hong Kong Sevens 2014,
Pictures of Hong Kong Sevens 2013,
of Chartis Cup 2012 and
Cathay Pacific / HSBC Hong Kong Sevens 2012.