Emirates, the title sponsor of the Emirates
Airline Dubai Rugby Sevens, has revealed a brand new livery
dedicated to the 50th staging of Dubaiís flagship sporting event,
and one of the key tournaments on the HSBC World Rugby Sevens
The new livery features a large scale version of male and female
rugby players in action against a red backdrop.
The Emirates Airline Dubai Rugby
Sevens-themed A380 livery took flight to Glasgow on 20 July, and
is scheduled to visit rugby loving nations over the course of the
next few months.
Gary Chapman, President of Emirates Group
Services & dnata said, ďThis livery is one of the many ways we are
celebrating the milestone 50th anniversary of the Emirates Airline
Rugby Sevens. For the rest of the year it will fly across the
world, inspiring both new and diehard rugby fans everywhere to
share in the excitement. With three days of exhilarating rugby
action, fantastic family activities and incredible entertainment
from pop icon Kylie Minogue, itís going to be the perfect
celebration of Dubaiís favourite sporting event.Ē
As the longest running sports event in the
Middle East, the Emirates Airline Dubai Rugby Sevens, taking place
from 5-7 December, is the first leg of the HSBC World Rugby Sevens
Series and the second leg of the HSBC World Rugby Womenís Sevens
It also plays host to an ever-popular and growing
international Invitation Tournament, featuring rugby and netball
teams from all over the world, with over 300 teams participating
across all age groups.
This year, over 100,000 fans and spectators
will pass through the Sevens gates across the three days.
edition of Dubaiís largest sporting and social event will also see
international pop star Kylie Minogue headlining a concert on
Friday, 6 December.
Emirates connection to the game of rugby goes
back to 1987, when the airline became the Dubai Rugby Sevens
eventís Official Sponsor.
This year, Emirates will also be celebrating another
highlight on the rugby calendar, as the official worldwide partner
and official airline of the Rugby World Cup, being staged in
Japan. Emirates currently sponsors the World Rugby Refereeís and
Match Officials in addition to its partnership with the UAE Rugby
Pictures from 2019 Cathay Pacific / HSBC Hong
Pictures from 2018 Cathay Pacific / HSBC Hong Kong Sevens,
Pictures from 2017 Cathay Pacific / HSBC Hong Kong Sevens,
Pictures from 2016 Cathay Pacific / HSBC Hong
Pictures of Cathay Pacific / HSBC Hong Kong Sevens 2015,
Pictures of the Asia Rugby Sevens Olympic Games Qualifier in Hong
Pictures of Singha Thailand Sevens 2015,
Pictures from the 2013 British & Irish Lions Tour in Hong Kong,
Pictures of Hong Kong Sevens 2014,
Pictures of Hong Kong Sevens 2013,
of Chartis Cup 2012 and
Cathay Pacific / HSBC Hong Kong Sevens 2012.