Premier Inn to Implement Sabre’s SynXis Solutions

[HD video below] Premier Inn International is to implement Sabre’s SynXis Central Reservation and Booking Engine solutions across its hotels in the Middle East, India and Southeast Asia.

One of the UK’s largest hotel brands, Premier Inn has plans to increase its international presence with a target of 50 international hotels by 2020.

“We have ambitious goals to grow Premier Inn internationally and we are delighted to work with an innovative technology firm such as Sabre,” said Trevor Woollard, Head of Information Systems of Premier Inn International. “Sabre’s continual technology investments, ability to scale quickly for a growing business and expertise in global markets make them the right partner for us.”

With the SynXis Central Reservation and Booking Engine, Sabre will support Premier Inn’s growth by helping the brand capture more bookings through their direct channels as well as leverage the power of third party distribution channels via the Sabre travel marketplace, OTAs and other online channels.

Alex Alt, president of Sabre Hospitality Solutions, said, “Technology is the single greatest opportunity facing the hospitality industry today, and Sabre customers are well-positioned to focus on what they do best – serving guests, while we ensure they stay on the cutting edge of hospitality technology to win the hearts and minds of today’s connected travelers. I’m thrilled to welcome Premier Inn to Sabre and looking forward to helping them grow their business with our best-in-class solutions.”

Premier Inn's Expansion Plans for Asia Pacific - HD Video Interview from ATF 2016

Videos from/about Sabre include: Sabre Airline Solutions - Exclusive HD Video Interview with Dasha Kuksenko, Philippine Airlines First to Use Sabre's AirVision Commercial Analytics. Exclusive HD videos (9) from Sabre's Travel Technology Exchange (TTX) APAC 2016 including interviews with: Wade Jones, Senior Vice President of Marketing and Strategy at Sabre Travel Network, Roshan Mendis, Senior Vice President - Sabre Asia Pacific, Anupam Bokil, Vice President of Product and Technology - Sabre Travel Network Asia Pacific, John Samuel, Senior Vice President of Design at Sabre, Alex Tang, CEO of XCOR Space Expeditions Asia and MD of JW Marriott Hotel Beijing and The Ritz-Carlton, Beijing as well as Three Presentations from Sabre's Travel Technology Exchange (TTX) 2016 in Beijing and Brief Introduction to Sabre Airline Solutions by Greg Gilchrist. Plus we have many more: HD Videos.

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