[HD video below] Garuda Indonesia is to transform its passenger
service processes with the introduction of the Amadeus Altéa
Customer Management Solution to manage its domestic and
international reservations, inventory and departure control
processes.
Director of Marketing and Sales Garuda
Indonesia, M. Arif Wibowo, said choosing Amadeus as a key
technology partner is part of the Garuda Indonesia Quantum Leap
programme, which has seen the airline modernise and expand its
fleet with new A330 and Boeing 737-800 aircraft [see video below], relaunch services
to Europe and also announce its intention to join the SkyTeam
global alliance.
“Upgrading to Amadeus’
cutting-edge technology will enable us to further enhance our
existing customer service offering, introduce more automation and
flexibility for our customers and help us refine our
customer-facing business processes. Today, technology is a
critical component of an airline’s infrastructure, and the Amadeus Altéa system will ensure we remain competitive with world-class
airlines in the region,” said M. Arif Wibowo.
The Amadeus Altéa suite
will replace the airline’s existing reservations system, Arga,
which has been in use since 1997. Amadeus and Garuda will now
embark on between 18 – 24 month migration project that will see
the airline implement the system by 2014. The project includes the
training of 6000 personnel around the world, the integration of
over 36 systems and the migration of more than 12 millions
bookings.
“The tourism and airline industry in
Indonesia continues to have one of the fastest growth rates in
Asia Pacific, with both domestic and international travel
increasing every year. Garuda is in a phase of aggressive growth
(increased revenue 56% year-on-year in 2011) and having the latest
technology is critical to ensure that Garuda can deliver the most
streamlined customer experience possible and have a sound, robust
technology infrastructure to support this rapid growth,” added Arif.
An important driver behind Garuda’s decision
to move to the Amadeus Altéa suite was joining the SkyTeam global
airline alliance. Altéa, a community platform for airlines, will
enable closer integration between its partner airlines, delivering
improved revenues and enabling a seamless customer experience
across alliance members. With Altéa, Garuda will be able to immediately share availability, fares, customer and booking
information with other SkyTeam alliance partners.
Interior and Exterior
Tour of New Garuda Indonesia Boeing 737-800 NG
