The frequent flyer programmes of Scandinavian
Airlines (SAS) and airBaltic as well as the South American loyalty
coalition network Multiplus, have become the latest partners for
Members of the three programmes are now able to
collect points at almost 500 Worldhotels properties worldwide on
qualifying rates. They can also benefit from various bonus miles
activities such as double or triple miles offers.
SAS is the national carrier of Denmark, Norway
and Sweden, serving 27 million passengers annually from its hub
airports in Copenhagen, Oslo and Stockholm. SAS is a founding
member of Star Alliance. Its award-winning Frequent Flyer
programme EuroBonus has almost three million members.
Fast-growing airBaltic, operates direct flights
from three Baltic state capitals - Riga, Vilnius and Talinn - and
serves more than 50 destinations in Scandinavia, Middle East,
Eastern Europe and other European destinations. The BalticMiles
programme currently has almost 500,000 members.
Multiplus is a subsidiary company of TAM, one of
the largest airlines in South America. Multiplus allows its nine
million members, including the members of TAM’s frequent flyer
programme Fidelidade, to accrue points in several different market
segments, such as travel and retail. In addition, members can
exchange their points for over 50,000 products and services.
“We are proud to start our partnerships with SAS
Eurobonus, BalticMiles and Multiplus,” said Paulo Salvador,
Vice President Global Marketing and Sales at Worldhotels. “With
our portfolio of now 24 frequent flyer programmes, we are able to
offer an added-value to more than 270 million frequent travellers
around the world and attract additional guests for our hotels.”
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