Malaysia welcomed 5,460,184 tourists in the
first quarter of 2009. In March 2009, tourist arrivals to Malaysia
reached 1,975,776, representing an increase of 8.6% from the same
time last year.
Speaking at the opening ceremony of the 23rd
International Travel Expo Hong Kong, Zaliha
Zainuddin, Director, Malaysia Tourism Promotion Board (Hong
Kong Office), said, “Malaysia is proving to be one of Asia’s
most popular destinations for travelers from Hong Kong, Macau
and mainland China as they discover our rich tapestry of culture,
heritage, natural wonders and entertainment on offer. We are
seeing a surge in ecotourism, golfing and diving from this
market which suggests a growing preference for nature-based
MTPB recently launched “Malaysia 1 + 1” campaign, which gives travelers the flexibility to explore two
destinations within the country for the price of one.
This summer, Cathay Pacific and Dragonair will launch
12 chartered flights between Hong Kong and Langkawi in July and
“In the current climate, travelers prefer short haul travel and value for money, and Malaysia is well placed to meet
the demands of this market. With the increased flights between
Hong Kong and Malaysia, we anticipate that even more visitors
will discover our fascinating diversity at incredible value,” said Zainuddin.
Malaysia was recently ranked the fourth most
value-for-money destination in the Geneva-based World Economic
Forum’s Travel & Tourism Competitiveness Report (TTCR) 2009.
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