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The
Premier Travel Awards for Excellence were first launched in 1999 and
have continued to grow ever since. They were created to address a need
for independent travel awards where a) there are no advertising
considerations to consider when the winners are announced or chosen and
b) you do not need to pay to enter.
Vote in the 2009 Premier Travel Awards Now!
It
is amazing how many awards are given out by different companies
throughout the year, each one proclaiming to be the best, and of course
to be rewarding the best with the award. Have you ever looked a little
closer into the awards to see how and why X company won ? If you ever
do, the results may astound you. Some awards need you to actually pay to
enter your product and yet the award givers proclaim you as the best
even though there may not have been any other paid entries in that
category, other awards require the winners to buy a table at a lavish
ceremony gala dinner (and if they do not the award is withdrawn and
offered to another company), and some companies have advertising to
consider. If
you think that most magazines rely on advertising as their major revenue
source is it little wonder that major advertisers often win a fair share
of the awards. Of course that is business, but it may also indicate the
awards to be bias, at least a little. Once
in a meeting with Senior Management of a major Korean Airline, we were told that they (the airline) were removing all copies of
X publication (major business travel magazine in Asia) off their planes
and from their lounges because a different major Korean Airline had won an award and they had not.
They also said that they would be ceasing advertising in that
publication as they felt they were not getting the support they needed
!! This
is why the Premier Travel Awards for Excellence were created. Nobody has
to pay to enter, anyone can vote, and we do not (currently at least !!)
throw lavish award dinners where the winners have to buy a table. To put
it simply - we don't care
who wins. What
we hope, and aim to achieve with the Premier Travel Awards for Excellence
is the most independent and accurate travel awards in the world
for the Asian markets. If
you feel that your tent at the bottom of the garden is the best hotel in
one of our featured cities by all means vote for it, of course it would
require thousands if not tens of thousands of votes to even stand a
chance of winning but at least it has that chance !! We jest, but we do
receive some very unusual votes, and that after all is what travel is
all about, we all have different tastes, budgets and requirements,
and the Premier Travel Awards for Excellence aims to reflect that.
If
you would like to learn about sponsorship opportunities of the Premier
Travel Awards for Excellence then please contact
us.
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