Spa Resources Middle East (SRME) in Ionithermie regional distribution deal

Spa Resources Middle East (SRME), the Gulf's only spa development consultancy, has signed a deal with SERP, Ionithermie treatment specialists, for the exclusive regional distribution of the French company's world-leading anti-cellulite inch loss treatments and equipment.

"We are the first company in the Middle East to provide one-stop Ionithermie services and products as well as spa personnel training in the use of specialist equipment needed for this treatment," said Michael Hill, Manager, SRME. 

Ionithermie impacts cellulite and body fat through a gentle action of electrical and chemical impulses using thermal clay and biologically active natural ingredients. 

SRME owns and manages Dubai's luxury Cleopatra's Spa brand and is also the exclusive distributor for Elemis beauty products and O-lys light treatments.