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Thu, 8 Aug 2019

Impact Muang Thong Thani in Nonthaburi to Host Thailand's Largest Ever Chinese Convention

Impact Muang Thong Thani in Nonthaburi, just a few kilometres north of Bangkok, will host the annual International Dragon Award (IDA) Congress, the largest ever Chinese convention to be organised in Thailand, from 10 to 13 August 2019.

Nearly 8,000 delegates from 17 countries are expected to attend the annual meeting, generating revenue of up around 640 million Baht (US$20.7 million) over the four-day event.

TCEB President Mr. Chiruit Isarangkun Na Ayuthaya said, "We won this event in 2017, following an inspection trip to Thailand by IDA Committee. We then attended the 2018 event in Yunnan last year to extend an invitation to their delegates to attend the 2019 edition in Thailand. This highlights the importance of the Chinese market to TCEB and Thailand and helps raise the profile of Thailand as a conference destination. Thailand has a record profile of hosting mega-size convention every year and the 2019 IDA Annual Congress will be a trademark of such scale event for the Kingdom, as well as reiterates the country's readiness and ability to host large and important international MICE events."

Impact Muang Thong Thani in Nonthaburi will host the annual International Dragon Award (IDA) Congress, the largest ever Chinese convention to be organised in Thailand, from 10 to 13 August 2019. Nearly 8,000 delegates from 17 countries are expected to attend the annual meeting, generating revenue of up around 640 million Baht (US$20.7 million) over the four-day event. Click to enlarge.

The IDA Annual Meeting is held in conjunction with the Worldwide Chinese Life Insurance Congress (WCLIC) biennially. A lot of the world's top Chinese insurance and financial professionals and management join the meeting, which has become a signature event for the industry.

Mr. Kai Tu, Chairman of the 2019 IDA Annual Meeting, said, "After an extensive search, we are pleased to select Bangkok [Nonthaburi] as the location for our annual IDA conference, especially as we mark the 20th anniversary since IDA commenced in 1998. In fact, this is the second time that the IDA conference will be taking place in Thailand, and we are grateful for TCEB's continued support and collaboration in helping us to bring the conference to the lovely city of Bangkok [Nonthaburi]."

China currently ranks as the top short-haul MICE market to Thailand for the fiscal years of 2015 to 2018. During 2018 Thailand welcomed a total of 215,098 MICE delegates from China, representing a 95.57% increase over 2015 (at 109,987).

Of the total MICE travellers from China, the convention-specific delegates to Thailand rank in the top three. Since 2015, the number of convention delegates from China has increased from 16,216 to 53,789 delegates in 2018, representing a growth of 231% in just a three-year period.

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