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Fri, 5 July 2019

BA 2119: Flight of the Future Exhibition to Open in London on 1 August 2019

To celebrate its centenary, British Airways is launching BA 2119: Flight of the Future, an exhibition looking ahead to the next 100 years of flying and imagining what that may look like.

The exhibition will be open throughout August, British Airways birthday month, and is based on in-depth global research commissioned by the airline to identify what aviation could look like in 20 years, 40 years, 60 years and beyond.

BA 2119: Flight of the Future, in collaboration with the Royal College of Art, seeks to push the boundaries of imagination and explore how future generations will circumnavigate the globe in a world of advanced jet propulsion, hyper personalisation, automation, AI, modular transport, sustainability, health and entertainment.

British Airways Boeing 747 reg: G-BNLY featuring the elegant Landor livery which BA used on its aircraft between 1984 and 1997. Picture by Steven Howard of TravelNewsAsia.com on 3 July 2019. Click to enlarge.

Set to take place at Saatchi Gallery in London, forty postgraduate students from the Royal College of Art have been working on the project to imagine the future of flight in both digital and physical form.

Exploring trends and drivers from the research commissioned by British Airways through Foresight Factory, the students are looking at the future through three lenses; aircraft, experience and people.

Alongside the installations will be a one-of-a-kind, full motion, virtual reality experience charting the history of flying and looking forward to the future for visitors who purchase tickets in advance.

Named Fly, it is an interactive, full motion, multisensory experience that traces humankinds relationship to flying. Built by award-winning VR creators and an Oscar-winning practical effects team, Fly enables visitors to become a time-travelling pilot, from the earliest imaginings of Leonard da Vinci and his ornithopter, to the Wright Brothers success on Kitty Beach, to that first inaugural passenger flight to Paris. Users will experience Concorde, the brand new A350 and the imagined flight of future. The main Fly experience is set on a large motion platform.

British Airways Airbus A380 reg: G-XLEE. Picture by Steven Howard of TravelNewsAsia.com on 4 July 2019. Click to enlarge.

Alex Cruz, British Airways Chairman and CEO, said, To mark our centenary, weve been reflecting on our past and thanking our customers for making us the airline we are today. Its down to our customers sense of adventure and desire to travel that weve grown from that first flight to Paris in August 1919 to the airline we are today. And we want to take them with us as we look forward to the next 100 years. Our BA 2119: Flight of the Future exhibition explores what the customer experience of the future will look like, pushing the boundaries of imagination and exploring how we, and future generations, will travel the globe.

The installations and virtual reality experience will be on display at Saatchi Gallery in London from 1 to 26 August 2019. Entry to the exhibition is free but tickets for the virtual reality experience can be purchased on BA's website.

Dr. Ashley Hall, Professor of Design Innovation in the School of Design at the Royal College of Art, said, British Airways BA 2119: Flight of the Future exhibition brings together some of the Royal College of Arts brightest minds across a range of nationalities and creative disciplines, including Intelligent Mobility, Textiles and Innovation Engineering Design, with aviation experts to explore the future of flying. Working with British Airways, weve applied design research and innovation thinking to develop this inspirational exhibition. We hope to show a few surprises for what might be in store for travellers over the next 100 years to map out the future of flight.

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