Whitbread Signs Two More Premier Inn Hotels in Germany

Whitbread has secured two new Premier Inn hotels in Germany, one in Leipzig and the other in Hamburg.

The two city-centre hotels, both of which will each have around 180 rooms, are scheduled to open in 2018.

Whitbread has now signed a total of four Premier Inn hotels (760 keys) in Germany as it targets six to eight hotels open and trading by 2020.

“Our two most recent German acquisitions mark another important chapter in our Premier Inn Germany growth story. Since announcing our expansion into the German hotel market in 2014 we have secured 760 bedrooms, using our proven Premier Inn formula to focus on the best, connected city locations,” said Mark Anderson, Managing Director Commercial, Property & Premier Inn Germany. “Building on the encouraging performance of our recently-opened Frankfurt hotel and strong growth figures announced last week, we’re aiming for more sites to build on our solid foothold on the buoyant German market and fuel our expansion.”

In October last year, Premier Inn completed a deal on a new 200-bedroom site in Munich, due to open in late 2018.

Premier Inn's Expansion Plans for Asia Pacific - HD Video Interview (Jan 2016)

Exclusive HD video interview with Linda Muhlis, Head of Sales and Marketing for Premier Inn in Indonesia. In this video, filmed at the ASEAN Tourism Forum (ATF) 2016 in Manila, Philippines we talk about the group and its expansion plans within the Asia Pacific region. We talk about rates, what Premier Inn is about and whether Whitbread will also be bringing their exciting hub by Premier Inn to Asia and if so when. All this and much more in the video.

See more: HD Videos

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