Pkfare to Accelerate Global Expansion with Amadeus Technology

Pkfare, a China-based travel aggregator, has signed an agreement with Amadeus to accelerate its international expansion plans.

Under the multi-year agreement with Pkfare, Amadeus will deliver its extensive range of flight content through the Master Pricer solution for points of sale outside of Mainland China.

Amadeus will also provide hotel content through Amadeus Hotel Web Services, and Pkfare will implement the Amadeus B2B Wallet Prepaid solution for automated payments to overseas suppliers.

Jason Song, CEO and Founder of Pkfare, said, “This partnership with Amadeus is a critical milestone in our growth. We’ve grown very quickly in China but recognise that to take our business to the next level we need to become a global player. As a B2B travel aggregator it is important that we deliver the best hotel and air content available to our customers. Our agreement with Amadeus ensures we will do that via the best search technology available, positioning us well to compete on the international stage.”

Albert Pozo, President, Amadeus Asia Pacific, added, “We invest more than 13 million Chinese Yuan in research and development every day, and that’s why we are confident we offer our partners the best search technology and the most expansive content available. This is an exciting partnership, and a testament to our continued commitment to powering Chinese travel companies’ global expansion.”

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