Alitalia and Etihad Handed Expo Milano 2015 Plot

Alitalia and Etihad Airways have been officially handed the plot for their joint pavilion at Expo Milano 2015.

The two airlines are Official Global Carriers of the large-scale event, which takes place from 1 May to 31 October 2015, and will construct a 1,150 square metre pavilion on Lot #5, located next to Palazzo Italia in the heart of Expo Milano 2015.

The pavilion structure will be divided into two floors, each measuring almost 575 square metres. The ground floor will serve as a Social Hub, open to all Expo Milano 2015 visitors. This area will be driven by modern technology, providing guests with full connectivity to delve into the social media world and learn more about the destinations, aircraft, products and services of both carriers, as well as the event’s key themes.

The first floor will include an exclusive lounge, where top Alitalia and Etihad Airways clients and selected guests can relax in a comfortable environment, and experience the airlines’ products first hand. A meeting room will also be located on the first floor for private business meetings.

Alitalia and Etihad Airways have planned a number of additional activities for Expo Milano 2015 over the coming months, including media campaigns, social media initiatives, and the sale of Expo Milano 2015 tickets directly through the airlines, with special packages and fares for families, senior customers, business travellers and members of the airlines’ loyalty programs. A promotion is already underway for school children and sports clubs that want to visit the event.

Alitalia and Etihad Airways will also play a key role in bringing visitors to Expo Milano 2015, with an estimated eight million attendees travelling to the event by air.