Oakwood to Optimize Online Sales with eRevMax

Travel News Asia Videos Podcasts Latest Travel News Asia Thursday, 28 August 2014

Oakwood Managed Properties has selected eRevMax to optimize its online sales.

Twelve properties of the group will be using the RateTiger Channel Management solution to manage rates and availability across multiple sales channels.

A division of Oakwood Worldwide, Oakwood Managed Properties comprises of a portfolio of 28 properties offering long and short-term accommodation options for both business and leisure travelers in 15 cities.

Tabatha Ramsay, Vice President Sales, Marketing and Revenue, said, We are looking at implementing a channel management system that helps us achieve rate parity efficiently. RateTiger will help us save valuable time and give us a better overview of the market, enabling us to concentrate on the strategic aspects of marketing.

RateTiger, from eRevMax, is a fully integrated channel management and connectivity solution that entirely automates the connection between hotel inventory systems and distribution channels, regardless of business model, connectivity type or geography.

John Seaton, VP Sales EMEA and APAC, eRevMax, said, The Serviced Apartment sector in the region is growing at a tremendous rate of 34% per year. RateTiger will help Oakwood Managed Properties to expand online penetration and maximize revenue by reaching out to new markets. They can centrally manage rates and availability in real-time across a variety of channels, as well as monitor channel performances to optimize online sales from a single interface. Our Channel Manager helps properties to improve online revenue potential by distributing availability across all relevant sales channels through pooled inventory.

Oakwood, eRevMax, RateTiger

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