Luxperience, a Sydney-based B2B travel and
lifestyle show, is to launch a new series of Pop Up events in New
York, London, Beijing and Sao Paulo.
The Pop Up B2B sessions follow on from the pilot
Pop Up business exchange held in New York on 21 March 2013.
The new Pop Up events will take place between
February and April 2014, though the exact dates have yet to be
confirmed.
Attendance at a Luxperience Pop Up event will
be an exclusive privilege for exhibitors attending the main
Luxperience show in Sydney, said the CEO, Helen Logas.
Based on the success of the New York prototype, each
Luxperience Pop Up will allow around 50 buyers to attend from each
market. Exhibitors at the events will have direct access
to buyers "who may not always be able to attend the main
Luxperience annual show in September".
Luxperience takes place 2-4 September 2013
in Sydney.
Luxperience,
New York,
London,
Beijing,
Sao Paulo
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