TravelNewsAsia.com

W Hotel Opens in Swiss Mountains

Travel News Asia Latest Travel News Podcasts Videos Tuesday, 3 December 2013
 

Starwood is on track to reach more than 60 W Hotels by 2017, having just opened its 45th W Hotel, the W Verbier and The Residences at W Verbier, in Switzerland.

With the spirit of Ibiza set on ice, the hotel is located at the base of the mountain in the Medran area of Verbier, part of a multi-component luxury development project owned by Les Trois Rocs.

Situated in four adjacent characteristic chalets on the Place Blanche, the heart of the Medran Project, the hotel is located next to the main gondola offering immediate access to the resorts ski slopes.

The Residences at W Verbier, 15 W-branded, full-service residences, are located right next to the 123-room hotel.

Before or aprs ski, guests and residents can enjoy the W Cafe, W Living Room, Away Spa and FIT (Ws take on the traditional fitness center) as well as an indoor/outdoor WET pool deck.

The signature restaurant, Arola, is in collaboration with two-Michelin Star Chef Sergi Arola, known for his modern, urban Spanish pica pica cuisine.

The opening of W Verbier continues the W brands aggressive global growth, which began 15 years ago with the debut of the David Rockwell-designed W New York in the heart of midtown Manhattan. Only six years after launching, the W brands popularity also spawned the creation of Starwoods Aloft brand, which today offers more than 75 hotels in 14 countries.

W is future forward in our approach, drawing inspiration from the vibrant energy and 24/7 spirit of New York City, said Paul James, Global Brand Leader, W Hotels, St. Regis, and The Luxury Collection. As we celebrate our 45th hotel and briefly look back on the W brands innovation over the past 15 years, it is clear that W defined and attracts a new generation of luxury traveler, who prefers a more contemporary attitude, modern style and personalized experiences in this new golden age of travel.

Switzerland, Starwood, Ski

Subscribe to our Travel Industry News RSS Feed Travel Industry News RSS Feed from TravelNewsAsia.com. To do that in Outlook, right-click the RSS Feeds folder, select Add a New RSS Feed, enter the URL of our RSS Feed which is: https://www.travelnewsasia.com/travelnews.xml and click Add. The feed can also be used to add the headlines to your website or channel via a customisable applet. Have questions? Please read our Travel News FAQ. Thank you.

     
Advertising
Advertising
Copyright © 1997-2022 TravelNewsAsia.com