Guests of Swissôtel Hotels & Resorts who are
also British Airways’ Executive Club Members now have a new reward
to look forward to.
Every stay at a Swissôtel anywhere in the
world, entitles guests to start collecting British Airways
Executive Club Avios points directly.
“This alliance is very important to us, because
British Airways Executive Club is one of the world’s most renowned frequent-flyer programmes,” said Stephanie Hilgers, Executive
Director Partner Marketing at FRHI (Fairmont Raffles Hotels International), the parent company of Swissôtel Hotels & Resorts.
“With this partnership, we are creating new opportunities for
communicating with potential customers and strengthening the ties
to our regular guests.”
The collection of British Airways
Avios provides members with opportunities to use their Avios
towards rewards such as flights, cabin upgrades and car hire with
Avis.
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