Rail Europe Launches New B2B Portal for South-East Asian Travel Agencies

Rail Europe has launched a B2B portal for South East Asia. The website will enable travel agencies to provide improved services to clients looking to book rail products.

“We are launching this new B2B portal with a South East-Asian focus to respond to the demand from our strong GSA network in the region and the outstanding sales result achieved,” said Rail Europe CEO Pierre-Stéphane Austi. “The demand for European Rail Products has increased dramatically in 2011 especially from Malaysia and Indonesia.”

 “Rail travel is the premier choice of transport method within Europe, eliminating airport inconveniences and providing direct destination transportation from remote rural locations to city centres. The fast train network is constantly developing, serving the entire region and allowing travel at a competitive price. Rail Europe is the gateway to booking these fast and value-added train journeys. In the third quarter of 2010, the company recorded a 36% year-on-year increase in bookings,” Mr. Austi added.

Through this B2B portal, travel agencies from Indonesia, Malaysia, Singapore and the rest of South East Asia have access to the entire European rail product range including Eurail, BritRail, Swiss Passes, France Railpass and other European passes.

They will also be able to book Point-to-Point tickets, domestic or international, which include tickets for ‘market-price’ such as Eurostar, TGV, Thalys, AVE, FrecciaRossa, and more.

The portal can also be used for stand alone or group reservations on all European trains (night, day, panoramic trains, etc) as well as rail products from non European trains which include Amtrak (USA), Via Rail & Rocky Moutaineer (Canada) Japan pass, Korail (Korea), Indian Luxury Trains and The Ghan & The Overland (Australia).

Figures of rail products sold by Rail Europe in South East Asia have soared in 2011. Between January and July 2011, sales increased by 91% in Vietnam, by 71% in the Philippines, by 59% in Malaysia, by 54% in Singapore and 28% in both Indonesia and Thailand.

The B2B portal in the region will be supported by Dynasty Travel, Rail Europe’s premier partner in Singapore.

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