Redesign of Crystal Serenity Complete

Travel News Asia Latest Travel News Podcasts Videos Thursday, 16 June 2011

One Hamburg shipyard, two weeks, several talented designers, 500+ international staffers, 606 crew, and US$25 million. Such are the ingredients for the redesign of Crystal Cruises largest ship, Crystal Serenity.

Just completed after a round-the-clock remodel at Germanys Blohm + Voss shipyard, the dry dock was the companys longest ever.

All 535 staterooms, retail centers, outdoor pool deck, corridors and other spaces received a facelift, in addition to general sprucing-up of the entire outside and inside of the vessel.

In the past year and a half, we have invested well over US$50 million in our ships, said Crystal Cruises President Gregg Michel. The striking new spaces serve as a stunning backdrop to the incomparable service and choices that always characterize a Crystal vacation.

Interior designer, Keith Rushbrook, principal at the Toronto-based II BY IV Design Associates summarized the vision, We wanted modern classic elegance. We wanted Fifth Avenue crme de la crme New York-inspired living and retail spaces that people love and look forward to spending time in.

Crystal Serenity emerged from dry dock to begin a series of Baltic, British Isles, and North Cape cruises. Come August, the ship sails to the Mediterranean for a variety of late summer and fall cruises.

The Redesign

All of Crystal Serenitys luxury accommodations received new appointments. While Crystal Penthouses were refreshed with new soft goods, Deluxe Staterooms, Penthouses, and Penthouse Suites were completely transformed with new, floor-to-ceiling tufted headboards, bedside cabinets, sofas, curtains, pillows and custom carpets in contemporary lines and classic stone, silk, velvet, leather and crisp linen textures.

The new sofas also offer more third berths a nice feature for Crystals growing family clientele. Blu-ray players and flat-screen televisions were added, and new modern lighting features, plus an electronic do not disturb and doorbell system throughout the ship, which allow guests greater personalization of their chic accommodations.

The Apropos boutique was redesigned into three dramatic shopping spaces, against a backdrop of rich Zebrano wood and herringbone rosewood, arresting black-plum-magenta carpeting and tufted leather seating. Massive sculptural aluminum screens graphically pop against gray smoked glass walls. A new area is dedicated to Christian Dior cosmetics. The Dior shop is exclusive to Crystal and is the largest of its kind that isnt land-based.

Not to be outshone, the Facets fine jewelry store also received a new, private sales area and a new look mirroring a jewelry box, with mother-of-pearl feature wall and beveled chrome vitrines.

 Guests can now lounge poolside on bright lime green, azure and mango sofas, lounge chairs, and circular pod beds, a la those recently added to Crystal Serenitys pool area.

Lighting played a major role in the redesign. Dramatic new mood lighting enhances the romance of spaces, showcases the drama of the headboards, and warms the ship corridors, which also received new, custom carpeting on the floors and engaging art work on newly-textured walls. Thoughtful attention was given to conservation as well as style.

We were looking to balance the luxurious interiors of Crystal Serenity with saving energy, said Nick Hogget of DPA Lighting Consultants. Like the Crystal product, even the lighting provides the guest with choices. We wanted to make sure the guest has a wonderful experience in all the different spaces.

Still to come

Like all remodeling projects, not all materials arrived on schedule. By the end of June, the spacious Penthouse and Penthouse Suite verandahs will sport new furnishings and the stateroom design will be augmented with decorative coverlets. Silk Road will also unveil new carpets and fabrics.

Giving to Those in Need

Furnishings, electronics, and accessories removed from Crystal Serenity were donated to needy communities around the world. Donations began during the ships final, pre-dry dock voyage up the western coast of Africa when bedspreads were donated to Senegal during the ships call there. An extensive donation plan was instituted in Hamburg, with hundreds of sofas and televisions loaded onto eight 40-foot containers, and shipped to the Salvation Army in New Jersey. 

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