Fairmont Enhances Famous Agents Award Program in China

As a new reward for travel professionals in China who book with Fairmont, points earned through the brand’s Famous Agents award and recognition program are now redeemable for three different reward cards exclusive to China, including Smartpass Cards, City Super Gift Cards and Park’n Shop Vouchers.

Year-round, Famous Agents, as Fairmont calls them, earn 1 point per qualified room night at the brand’s properties around the world.

Rewards can be enjoyed simply by redeeming a minimum of 50 points for a standard room at a Fairmont city-center property while 75 points can go towards a standard resort within the portfolio.

One of the newest rewards tailored to travel professionals in the region is the Smartpass card, where 15 Famous Agents points yields a 100 CNY Smartpass card, which can be redeemed at 2,300 appointed merchants in China including supermarkets, shopping malls, restaurants, entertainment venues and more.

Additionally, Fairmont has rolled out a number of regional reward cards in China. In Southern China, agents can trade in 15 Famous Agents points for a CNY 100 Park’n Shop voucher, redeemable at the supermarket chain’s over 40 outlets. City Super Gift Cards, which can be used for purchases at all City Super mega specialty stores, are available for agents in Hong Kong at a rate of 25 Famous Agents points for a HK$200 card, while agents in Taiwan can cash in 25 Famous Agents points for a TW$700 card.

Agents also enjoy a number of other benefits by joining Famous Agents, including exclusive member-only rates at Fairmont locations worldwide. To enroll agents must review a short lesson module and answer corresponding multiple-choice questions which takes around 20 minutes. After then submitting the online application form, agents receive a personalized membership number, which can be used immediately to track client reservations and earn points.

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