Etihad Airways new Coral Economy cabins
Inspired Service has now been rolled out in over 40 of the
airlines 62 global routes, with the full roll-out due to be
completed by the end of this month.
The implementation of Etihads Coral Economy
Inspired Service follows the successful roll-out of the
innovative service concept in the airlines premium cabins and as
a ground service concept at its Abu Dhabi hub and in key airports
across the airlines global destination network.
Inspired Service provides the airlines
Economy class customers with a more tailored experience,
greater choice of food and beverage, including
menus of up to three courses, with hot desserts and café-style hot
and cold beverages;
a more personal style of service from
cabin crew members;
larger, high-comfort pillows to assist
with rest and relaxation;
travel packs with comfort items for
guests travelling on an overnight flight; and
for families and children, including kids entertainment packs.
Peter Baumgartner, Etihad Airways Chief
Commercial Officer, said, When we defined the Inspired Service
philosophy and designed the service delivery concepts, we listened
to what our customers across all cabin classes looked for
in-flight and on the ground, such as a more personalised service
tailored to individual requirements, which is why this was such an
important element to get right.
Since we commenced the roll-out of Inspired
Service in Coral Economy class in October last year, the feedback
has been overwhelmingly positive, and we are pleased to confirm
that all guests travelling in the Economy cabin will be able to
experience the service by the end of May.
Etihad is currently promoting Inspired Service
to visitors of several of the UAEs top shopping malls.
Promotional activities include four of the new Coral Economy
seats, interactive display units as well as games and competitions
for people of all ages.
The promotion has taken place in a number of
malls in Abu Dhabi and Dubai, and will also take place at the
following malls during May:
Abu Dhabi Mall May 6, 7 and 8;
Mall May 13, 14 and 15; and;
Jimi Mall, Al Ain May 20, 21
See other recent news regarding: