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ANZ Sponsors Rugby World Cup 2011

Travel News Asia Latest Travel News Podcasts Videos Monday, 10 May 2010

ANZ has signed an agreement to become a Worldwide Partner and the Official Bank of Rugby World Cup 2011.

 Not only will the tournament be broadcast to more than 475 million homes within Australia, New Zealand and the Asia Pacific region but it's also expected to reach a worldwide audience of at least four billion and make a significant contribution to the local economy.

 "The Rugby World Cup has established itself as one of the major sporting events on the world calendar. It fits well with ANZ given the passion for the game and its presence in our key markets in Asia Pacific," ANZ Chief Executive Mike Smith. "ANZ has a history of supporting sport in Asia Pacific and this sponsorship is a clear signal of our long-standing commitment to both Rugby and to New Zealand. ANZ has a strong association with the sport from the grassroots to the Bledisloe Cup and Hong Kong Sevens."

 The tournament is expected to attract 70,000 international visitors with a significant proportion of these travelling from Asia Pacific. Already fans from over 100 countries have applied for tickets.

Teams representing 20 nations will compete in 48 matches across several host cities during September and October. The final match will be held at Auckland's historic Eden Park, on 23 October 2011.

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