Swire Travel in Hong Kong launches Online Booking Engine

Swire Travel in Hong Kong is now offering an online booking solution customised for promoting the sales of their 2009 Singapore Formula One Grand Prix tickets and travel packages.

Swire Travel’s online booking engine was made possible this week thanks to a partnership between Excellent Management Limited technology’s Dynamic eService solution - a tailor-made e-business solution for the fast growing online travel business sector, and Abacus WebConnect - a web based developer toolkit for agencies to build e-commerce solutions.

The adoption of this new online technology will help Swire Travel promote sales of the Formula One Grand Prix travel packages, by providing real time updates and information to customers. Using the new solution customers will be able to book flights, hotel accommodation, transfers, local tours as well as Formula One Grand Prix race tickets with instant confirmation.

Abacus’ Vice President of Marketing Brett Henry said, “As an Asian business Abacus understands that one size does not fit all and so working together with Excellent Management Limited we were able to ensure that Swire Travel’s Dynamic eService was tailored to facilitate the selling of Singapore Formula One products around the clock, as well as servicing the demands of the high pressure travel agency environment.”

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