Perth Records Highest Occupancy Rates in Australia

According to data compiled by STR Global, hotels in Australia posted an average occupancy rate of 71.4% through July 2009, down 4.9% from the same period last year. In addition, Australia’s ADR dropped 4.3% to A$ 165.67.

Specific markets that did not fare as well as the national averages include Cairns, where RevPAR was down 13.9%, occupancy fell 6.2% and ADR declined 8.2%. At A$121.97, the city’s ADR was the lowest in the country.

Perth, on the other hand, showed the highest occupancy (78.4%) and ADR (A$182.73) for the year-to-date through July, while reporting an almost flat change in year-over-year RevPAR (-0.7%).

Sydney, meanwhile, maintained the second position in the occupancy table at 75.4%. The city also experienced an 8.9% drop in ADR which led to the second largest decrease in RevPAR at -13.6%.

“We have been compiling data in Australia since 1999 and are delighted with the confidence the market places in us,” said Elizabeth Randall, managing director of STR Global. “In the current downturn, the value of competitive market data is becoming clear as it allows hotels to follow sound revenue management practices.”

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