Etihad Airways Sponsors Taxis in Manchester

Travel News Asia Latest Travel News Podcasts Videos Friday, 18 September 2009

Etihad Airways has unveiled 12 hackney carriage Manchester taxis in its unique black and gold livery. The taxi sponsorship was unveiled at Manchester City FCs stadium with club mascots, Moonchester and Moonbeam, joining in the fun.

The airline recently began a three-year deal to be the official shirt sponsor and partner of Premier League side, Manchester City FC and the taxi sponsorship is the latest initiative to build awareness of Etihad Airways in the Manchester area.

Clive Wratten, Etihad Airways UK country manager, said, We are delighted to have these eye-catching Etihad-sponsored taxis on the road in Manchester. The black and gold branding makes the taxis standout and is a novel way to build our brand profile across the city.

Abu Dhabi-based Etihad Airways currently offers flights to more than 50 destinations in the Middle East, Europe, North America, Africa and Asia.

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