Anthony Lim joins Pan Pacific as Area Director of Sales - Singapore

Pan Pacific Hotels Group has appointed Anthony Lim as Area Director of Sales, Singapore.

In his new role, Anthony will head up the newly- integrated Singapore Sales Team and be responsible for its customer management and revenue generation for the Group’s four Singapore hotels – Pan Pacific Singapore and Pan Pacific Orchard, as well as Parkroyal on Beach Road and Parkroyal on Kitchener Road.

The Singapore Sales Team, formed in July, is developed around key customer segments and offers a one-contact solution for all their hospitality needs in Singapore.

Anthony’s career spans more than 20 years with extensive experience in the airline industry. This includes airlines operations with Singapore Airport Terminal Services and All Nippon Airways, as well as sales and marketing with All Nippon Airways and Asiana Airlines.

Most recently, Anthony spent eight years with Air France KLM as its Country Manager in Singapore where he played a key role in the successful integration of both airlines.

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