China Southern Airlines to launch Enhanced Services with Airbus A330

China Southern Airlines is to launch an all-new First Class and Business Class travel experience with all-new Airbus A330 – starting this November 2007.

The airline will be offering improved amenities and an enhanced cabin layout to ensure a better passenger experience. For better passenger comfort, China Southern has adopted a three-class layout on board the new A330-300 with four seats in First Class and 24 seats in Business Class.

First Class is stocked with special amenities such as tailor-made Apollo seats designed by Contour in Britain. Similar to a cocoon, each First Class seat is 194cm long - 70cm wide and can be programmed to recline up to 180 degrees at the touch of a button on the armrest.

Each seat comes with a footstool as high as the seat itself, and with the attached LCD, passengers can enjoy video on-demand via the in-flight entertainment system. To make the cabin even more spacious and lighter, designers removed the overhead compartment.

Business Class seating are nearly as roomy as those in First Class, with an inside length reaching 190cm and a width of 60cm – exceeding most passenger requirements.

Also on board for long haul international flights are built-in seat back massagers in both First and Business Class. First Class seating offers a spacious fold-down table (60cm×40cm) - big enough for two laptops. There is also a clothes closet where passengers can stow large personal luggage as well as coats and jackets.

The multi-functional independent electricity supply at each seat can accommodate different kinds of laptops and the satellite telephone  allows passengers to communicate with anyone, anywhere. 

Watching in-flight movies has never been easier for First Class passengers who can now enjoy individual in-seat entertainment. Using their remote control, passengers can select their favorite programs and enjoy watching them on a crystal-clear, 15-inch LCD monitor. 

The airline will also have a large collection of music from the Beatles to Elton John and passengers can listen to their favorite music from one of eight available music channels - including classical and pop music.

China Southern Airlines’ On-Demand Dining service offers passengers the convenience to order their meals and set their own dining times from the airport lounge - in advance of the flight.

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