Record Growth in 2006 for Preferred Hotel Group Asia Pacific

Travel News Asia Wednesday, 16 August 2006

Preferred Hotel Groups Asia Pacific (ASPAC) region is in a period of rapid growth that has seen membership across its four distinct brands increase from 13 to 30 members in just over a year, and Area Managing Director Ananya Narayan projects membership will reach 50 hotels and resorts by the end of 2006.

We feel confident about this regions growth, Narayan said. In addition to signing new members this year, we have increased our staffing, have added an office in Singapore, and will continue to strengthen our infrastructure through various initiatives such as opening an office in China later this year.

Expansion throughout the Asia Pacific Region is key to supporting our existing hotels and new hotels further, said Chairman and CEO John Ueberroth. By increasing Preferred Hotel Groups presence through new members, we strengthen brand presence for existing members. Most importantly, guests benefit by having more locations to choose from.

The current surge in growth has been aided by the restructuring of the company into distinct geographical regions following its 2004 acquisition by Ueberroth. Since then, the Preferred name has been extended to encompass a family of four hotel and resort brands: Preferred Hotels & Resorts; Preferred Boutique; Summit Hotels & Resorts; and Sterling Hotels. 

Preferred Hotel Groups Asia Pacific Region has most recently welcomed Samode Palace and Devi Garh as Preferred Hotels & Resorts second and third members in India; Dream Bangkok as Asias first Preferred Boutique; Keio Plaza Sapporo as Sterling Hotels first member in Japan; and Panglin Hotel Shenzhen, the companys fourth hotel in the Peoples Republic of China.

The complete roster of Preferred Hotel Group ASPAC members is as follows:

Preferred Hotels & Resorts
India: The Imperial, New Delhi; Devi Garh, Udaipur; Samode Palace, Jaipur
Japan: Palace Hotel, Tokyo
Korea: The Shilla Seoul, Seoul
Singapore: The Fullerton, Goodwood Park Hotel

Preferred Boutique
Australia: Double Island, Queensland
Thailand: Dream Bangkok, Bangkok
New Zealand: Azur, Queenstown

Summit Hotels & Resorts
Hong Kong: Harbour Plaza Hong Kong; The Park Lane; Regal Airport Hotel; Regal Hong Kong Hotel
Japan: Keio Plaza Hotel, Tokyo; Yokohama Royal Park Hotel, Yokohama; 
The Royal Park Hotel, Tokyo
Korea: Imperial Palace, Seoul 
China: Hua Ting Hotel & Towers, Shanghai; Regal International East Asia, Shanghai; Panglin Hotel Shenzen, Shenzen
Philippines: Manila Hotel, Manila
Singapore: Royal Plaza on Scotts
Thailand: The Landmark Bangkok, Bangkok; The Tongsai Bay, Koh Samui

Sterling Hotels
Hong Kong: Regal Kowloon Hotel, Regal Oriental Hotel, Regal Riverside Hotel
Japan: Keio Plaza Sapporo, Sapporo
China: Regal Shanghai East Asia, Shanghai

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