HKTA CHAIRMAN VOTED ‘MOST POWERFUL’ BY TOP US INDUSTRY MAGAZINE

Hong Kong Tourist Association (HKTA) Chairman Mrs Selina Chow, JP, has been recognised by a leading United States travel industry magazine for her work in repositioning Hong Kong as a top tourist destination.

Mrs Chow — who was appointed HKTA Chairman on 1 April this year — was voted one of “the most powerful women” in the travel industry in the 31 August 2000 issue of Travel Agent magazine, a United States national weekly publication (circulation: 51,500) for travel agents and industry personnel.

Entering the travel industry wielding substantial power with an impressive record in public service, Mrs Chow has held a number of official posts since becoming a member of the Urban Council in 1980 and has been a member of the Legislative Council since 1981. Noted for leading an organisation considered among the very best and brightest tourism boards around the world, Mrs Chow has already set her priorities in order to maintain and strengthen the HKTA’s marketing mastery over growing regional and global competition.

The HKTA Chairman said that she was very honoured to receive the title, particularly in The Americas where the industry is at its most competitive. “I am gratified to learn that the HKTA as an organisation is well respected by the travel trade in this market,” she said.

The Americas, a key long-haul regional market, registered 729,063 arrivals for the period January to July 2000, up 12% on 1999 for the same period.