The Pearl-Qatar to make European Debut at UK Expo

The Pearl-Qatar, the US $2.5 billion island destination being reclaimed offshore Doha in the Arabian Gulf, is to have its European launch at the Homes Overseas Exhibition at London’s prestigious ExCel from November 26-28.

“We have chosen this important show as our European launch pad because of its excellent track record in attracting serious investors, developers, estate agents, mortgage lenders and international lawyers,” said Nick Bashkiroff, Development Director, The Pearl-Qatar.

“The UK market has shown intense interest in our freehold properties since we launched sales of apartments in our first phase in October. Reservations for our luxury apartments surrounding Porto Arabia, the island’s main marina, have been secured from British buyers.

“This show will give us the opportunity to raise awareness of our unique, world-class offering, not just among the individual and institutional investor community but also among key influencers, such as real estate agents and international lawyers. We will also use the show to build awareness of Qatar as an emerging up-market tourist destination with a safe and family-oriented environment.”

The Pearl-Qatar is being marketed as the Riviera Arabia with each of its 10 themed districts being named in Mediterranean-Arabic tones.

“We believe we are developing the most glamorous address in the Middle East and the UK launch will also coincide with the release of a second phase of properties,” said Bashkiroff.

“As the launch of The Pearl-Qatar also represents the opening up of the Qatari real estate market to overseas investors, it offers first-mover advantage into the world’s richest per capita Arab country.”

The British public has been dubbed by the UK’s popular Homes Overseas magazine as “the largest single market for foreign purchases in the world.”

“UK Government figures show that the number of English households alone owning a second home abroad is up 14% this year and real estate analysts say the overseas market for second homes will surpass the domestic market as people perceive better investment opportunities abroad and airlines reduce travel times,” said Bashkiroff.

Doha is becoming increasingly accessible to the UK market with next month’s planned launch by Qatar Airways, the award-winning flag carrier of Qatar, of a daily service from London Gatwick to complement its existing twice-daily service from London Heathrow. The airline also flies to Doha four times a week from Manchester.

While in the UK, Bashkiroff expects to meet with prospective real estate agents who will represent the Riviera Arabia in Britain.

“Initial enquiries from the UK market are being actively followed up and final decisions on who will represent us in Britain will only follow after the exhibition launch,” said Bashkiroff.

See other recent news from: The Pearl-Qatar, Qatar, Qatar Airways