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Some of the travel industry's most prominent and influential figures will
head to Qatar at the beginning of May to discuss fundamental changes in the tourism industry as part of the World Travel and Tourism Council's
Fourth Global Travel and Tourism Summit.
The Summit - which is being hosted by Qatar Airways - will be held at the
Sheraton Hotel in Doha from May 1-3. The theme of the Summit is Driving Change.
Easyjet's founder Stelio Haji-Ioannou, Tui's Chairman Dr Michael
Frenzel, the Intercontinental's Chief Executive Richard North, the BBC's Nik
Gowing, McKinsey's Managing Director Ian Davis, IATA's Chief Executive Officer Giovanni Bisignani are among the many tourism leaders that have
confirmed to attend the Summit.
"The Global Summit will draw many of the leaders from the world's leading
tourism companies to discuss major issues facing the industry," said Qatar
Airways' Chief Executive Officer Mr Akbar Al Baker.
"We are expecting up to 700 delegates to descend on Doha, including
Government Ministers, Chief Executive Officers, Managing Directors - all the
influential players within the tourism industry.
"The series of issues that the tourism industry has had to confront in the
last few years has meant that the travel industry must create new ways of
doing things if it is to sustain growth into the future.
"The Summit is designed to create a forum where the industry's major
players can sit together and discuss priorities for change and how these
changes should be implemented.
"The agenda will touch on how the media influences consumers, current
economic trends in the industry, new management styles, investment opportunities, the 'seamless travel experience', world health issues, new
destinations and new markets among others," said Mr Al Baker. |
