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A new leisure spa concept – Action Spa – is to be unveiled in the Middle
East at the Theme Parks & Fun Centres trade show being held in Dubai
next month.
The Action Spa, which is already in operation in Spain, is to be introduced
to the show by Action Park Multiforma Group – the company which took the
World Waterparks Association’s 2003 Industry Leadership Award.
Action Park recently won a contract to supply Jordan’s Amman Waves
Waterpark – the first of project of its kind in the country.
“At TPFC we will also announce the opening of Amman Waves Waterpark
and will be inviting industry specialists to visit it and see the project for
themselves,” said Paco Caudet, Marketing Manager, Action Park
Multiforma.
“We believe in the growth of intra-regional tourism throughout the world,
but most particularly the Middle East. The trend will be towards smaller
developments aimed at local populations, forcing projects to adapt to local
habits and sensibilities.”
TPFC 2004, which is organised by International Expo Consults (IEC), will
run at the Dubai International Exhibition Centre from April 27-29. The show,
which is celebrating its 10th anniversary, has, to date, contracted exhibitors
from 18 countries.
“This year’s show is set to prove more innovative than ever as the
announcement of mega projects throughout the region, and particularly Dubai, has hit worldwide headlines and sparked greater interest in the
Middle East’s rapidly developing leisure sector,” said Abdul Rahman
Falaknaz, President, IEC.
TPFC also has the support of the American Amusement
Machine Association (AAMA), International Association of Amusement Parks &
Attractions (IAAPA) and the World Waterparks Association (WWA). |
