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InterContinental Hotels Group to work with lastminute.com

Travel News Asia 1 November 2004

InterContinental Hotels Group (IHG) has entered into a new relationship with lastminute.com, an independent travel and leisure website. lastminute.com is the first major pan European partner to be certified as a third party distributor of IHG’s more than 3,500 hotels worldwide. This agreement is an enhancement of the companies’ existing relationship and comes as part of IHG’s strategy of only working with online travel partners who conduct business under established customer care guidelines.

IHG announced in April that it would only work with certified third party distributors that do not engage in confusing and potentially unclear marketing practices, respect IHG's trademarks, ensure reservations are guaranteed through an automated and common confirmation process and clearly present fees to consumers.

Peter Gowers, Executive Vice President, Global Brand Services for IHG, commented: "IHG has led the hotel industry from day one on the issue of customer care and protection for guests who book rooms online. We took a bold step in April stating that we will only work with third party distributors who share our same values and our commitment to protecting customers and hotel owners alike. lastminute.com shares this view and is a fantastic partner to work with in Europe because of its broad product range which perfectly complements the hotel offering."

See other recent news from: InterContinental Hotels Group

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