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Raffles International Limited has tied up with Lufthansa as its latest preferred
partner. From January 2003, members of Lufthansa's Miles & More, the
airline's frequent flyer programme, are able to credit five hundred miles to their
accounts when they stay at qualifying rates at Raffles International hotels
located at gateway destinations along the airline's flight route.
Raffles International's Senior Vice President, Marketing, Mrs Diana
Ee-Tan said, "This partnership is indeed a good fit as Lufthansa either flies direct or
operate frequent feeder flights to many gateway destinations where we have
Raffles International hotels, such as Berlin, London, Hamburg, Zurich, New
York and Beijing. Through this partnership, we will extend our marketing
capabilities to reach more than seven million frequent travellers in Lufthansa's
Miles & More frequent flyer programme."
Lufthansa is one of the world's biggest and prestigious airlines and Europe's
second largest. Following its full privatisation in 1997, Lufthansa has emerged
as one of Germany's biggest public companies.
General Manager, Travel Partner Miles and More Hans-Wilhelm Pausch said, "
Raffles International Hotels and Resorts is a welcome addition to Lufthansa
Miles and More, and we look forward to growing this relationship over the
years to come. Their luxury and deluxe tiers are well suited to the discerning
business and leisure travellers that choose to fly with Lufthansa." |
