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Thu, 23 July 2020

Korean Air to Implement Amadeus Digital Experience Suite

As some airlines gradually start resuming passenger flights, carriers need to figure out how to rebuild in a rapidly evolving global environment where historical data no longer applies.

As the travel ecosystem charts a new chapter, airlines have begun to prioritize digital transformation, sustainability, customer well-being, and innovation as pillars towards a recovery.

In light of this, Korean Air has chosen to use Amadeus Digital Experience Suite (DES), a key component of the Amadeus Airline Platform, to redesign its website and mobile platform. The airline will be one of the largest globally to implement DES later this year.

Korean Air Boeing 777-300ER reg: HK80II. Picture by Steven Howard of TravelNewsAsia.com Click to enlarge.

DES has several layers, one of which is Digital Experience Suite, which gives airlines flexibility to work with third-party partners and developers, in order to fast-track innovation.

The expanded partnership with Amadeus supports the acceleration of digital transformation for Korean Air, along with the renewal of Altea Passenger Service System agreement.

In these unprecedented times, it is encouraging to be able to collaborate with partners like Amadeus, said Kenneth Chang, Executive Vice President and CMO, Korean Air. Korean Air is focused on accelerating our goal of digital transformation, with the full commitment of our leadership team. By leveraging our partnership with Amadeus, we can streamline our operations and reach that goal faster. This will take Korean Air to a next level of international growth, enhancing forward thinking to deliver the ultimate customer experience.

As airlines, and the travel industry in general, emerges from the ongoing global COVID19 pandemic, investments in innovation and technology such as touchless biometrics, self-service and apps are expected to help propel and lead the industrys recovery. That is key point that Sumesh Patel makes in the exclusive video interview below.

Airports, Air Travel and COVID19 - Exclusive Interview with SITA's President of Asia Pacific, Sumesh Patel

PODCAST

Editor's note: My apologies that the audio and visual quality in this video interview are not up to the same HD quality that they normally would be. This is the fourth in a series of video interviews conducted over Skype. Hopefully it won't be too long until we are once again conducting exclusive video interviews in person, but for now we have to make do with what we have. Thank you.

See latest Travel News, Video Interviews, Podcasts and other news regarding: COVID19, Korean Air, Amadeus.

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