Sabre has unveiled plans to create an unified
central reservation (CR) and property management (PM) platform in
collaboration with Accor.
Sabre intends to develop a new full service
property management capability and enrich Accor's existing central
reservation and limited service property management systems.
capabilities will combine within a new unified cloud-native
platform that will be built for and available to hoteliers across
all property classes and geographic regions.
In this context, Accor would be
enterprise hospitality customer, adopting Sabre’s SynXis Central Reservation system and, ultimately, the new global
technology platform for all its hospitality brands and
“We expect that
the unified CR/PM platform will allow Sabre to better meet the
needs of enterprise hoteliers and will significantly increase the
company’s ability to grow its footprint in the global enterprise
hotel segment,” said Justin Ricketts, President, Sabre
Hospitality Solutions. “Sabre’s vision to create a new marketplace
for personalized travel relies on its technology strategy and bold
investments for the future.”
With a diverse
portfolio of brands from luxury to economy and over 50 years of
experience in the industry, Accor offers a unique perspective on
what both guests and hotels want, and need.
“For Accor, the new technology will bring an
opportunity to further and significantly enhance the Group’s core
business activities including hotel distribution, guest
recognition and owner relationships,” said Gilles de Richemond,
Chief Information Officer, Accor.