Reed Exhibitions, organiser of the annual World
Travel Market (WTM) in London, has confirmed that their idea of
a real and a virtual event has been scrapped, and only the
virtual WTM will go ahead in November.
WTM Londonís Senior Director,
Simon Press, said, ďSadly, this year will be the first time
since we launched WTM London in 1980 that there will be no live
event. We have worked tirelessly to organise a
physical show, but the increasing number of travel restrictions
and the uncertainty around the world means it will be impractical
for many overseas visitors to attend in person. Additionally, there remains uncertainty around business events
and conferences being allowed to take place in the UK. The
official deadline for this decision being the 1st October. However, thousands of travel trade professionals from
around the globe will still be able to meet and do business in an
extensive range of virtual sessions, to help the industry recover,
rebuild and innovate.Ē
WTM Virtual will take place
from 9-11 November, offering delegates the chance to arrange
one-to-one virtual meetings to do business, attend conference
sessions and roundtables, take part in speed networking and more.
The WTM Virtual will have four virtual theatres to
host webinars and debates.
Furthermore, a virtual version of Travel Forward is being shaped up and will
combine virtual exhibition, free virtual conference sessions and
speed networking for start-ups to meet investors.