New research by CWT shows that business travellers feel the positives
outweigh negatives at work (92%) and at home (82%) when traveling
Travellers from the Americas are the most
enthusiastic at 94% and 86% respectively, followed by travellers
from Asia Pacific at 93% and 84%, and Europe at 89% and 77%.
“Travelling to a new destination, meeting someone
face-to-face for the first time, networking with people that can
help you to advance your business as well as your career, and
getting out of the work routine are some of the most exciting
factors associated to business travel according to our findings,”
said Niklas Andréen, Executive VP and Chief traveller Experience
Officer at CWT. “It’s important that we recognize the true value
that travellers find in their travels, and understand what provides
the most positive benefits while on the road.”
CWT’s research also shows that developing trust
(39%), getting to know people better (32%), and efficiencies (31%)
are the top three benefits of meeting with people in person for
European travellers value getting to know people
the most (37%), followed by the Americas (36%), and travellers from
Asia Pacific (25%). Europeans also value the efficiencies of
meeting people face-to-face the most (34%), followed by travellers
from Asia Pacific (31%), and the Americas (29%).
Another perk of traveling for business is the
possibility of extending a trip for pleasure. The average number
of times in the past 12 months that the respondents have extended
their trip is 2.4. travellers from the Americas took the lead with
2.7 times, followed by 2.4 in Europe, and 2.3 in Asia Pacific. The
average number of days – globally – was 4.3 days.
The research also uncovered that companies are
mostly supportive of this if employees pay for their
personal expenses (76%), especially in Asia Pacific (79%) and the
Americas (77%). Companies in Europe fell short at 70%.
The survey was created by CWT and conducted by
Artemis Strategy Group between 29 January and 9 February 2019.
Responses were collected from more than 2,700 business travelers
who traveled for business four or more times in the previous 12
months. Respondents were from the Americas (Argentina, Brazil,
Canada, Mexico, and the United States), Europe (Belgium, France,
Germany, Italy, Netherlands, Spain, Sweden, and UK) and Asia
Pacific (Australia, China, India, Japan, and Singapore).