British Airways is using virtual reality technology at check-in
desks at its home at London Heathrow Terminal 5 to show passengers
what it’s like to fly at the front of the aircraft.
After taking the 360° tour of the Club World
cabin, customers who like the look of the additional space, the
lie-flat seat, The White Company bedding and restaurant-style
dining can choose to upgrade their seat to enjoy the experience
Tom Stevens, British Airways Head of Customer at
Heathrow, said, “We are always looking at new and innovative ways
to engage with our customers and virtual reality is the latest way
we are using a rapidly evolving area of technology to further
improve the airport experience. I’m thrilled British Airways is
the first UK airline to be using the technology ... We’re really excited about the many
opportunities virtual technology offers for our customers on the
ground, and in the air.”
The virtual reality headsets are from tech
start-up Skylights, which is part of British Airways’ parent
company IAG’s Hangar 51 start-up accelerator programme.
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