According to research into Deliveroo, people in
Hong Kong are more likely to order delivery meals on the weekends
whereas people in Taiwan prefer to order on weekdays.
Taiwan recently became Deliveroo’s 13th market
worldwide following its Taipei launch in October 2018. Expanding
quickly, Deliveroo anticipates that it will fully cover Taipei
City in the coming year and has plans to expand further as well.
Key findings from the research comparing Hong
Kong and Taiwan delivery meal habits include:
- Sunday evenings are the most popular delivery
time in Hong Kong, followed by Saturdays and Fridays – indicating
that Hong Kongers order more meals at home and fewer at the
- In Taiwan, Friday afternoons are the busiest
delivery time, followed by Thursdays, Wednesdays and Mondays;
demonstrating a preference for delivery-to-desk office orders.
- The Salmon Poke from Pokeworld is the most
popular Deliveroo menu item in Hong Kong; followed by Pho Tai from
Bep Vietnamese Kitchen and Kale Salad from Kale – showing Hong Kongers’ love for healthy, international cuisine
- Asian cuisine tops Taipei diners’ favourite
dishes, with the top three Deliveroo orders being Chicken Rice
from LiangXing Chicken Rice, Signature Spicy Soup from Ma Dan
Spicy – Spicy Lo Mei (Taipei Raohe), and Papaya Milk from Papaya
- Ranked by popularity, Hong Kongers top three
cuisine types are Chinese, Western and Taiwanese; whilst in Taiwan
people prefer Taiwanese, Japanese and American food.
Brian Lo, General Manager of Deliveroo Hong
Kong, said, “People across Asia are widely known for being busy
foodies who enjoy a good meal delivered fast. At Deliveroo we
strive to satisfy our loyal customers, win over the palates of
newcomers, and support the wide range of growing restaurant
businesses within the region. Consumers are constantly evolving;
therefore, we are consistently searching for new insight to ensure
that Deliveroo keeps on serving the best quality food to all.”
Deliveroo’s presence in Asia Pacific has grown
quickly over the past half-decade, with a presence in Hong Kong,
Singapore, Australia and now Taiwan. The business counts more than
3,500 partner restaurants in Hong Kong and 1,200 in Taiwan, with
plans ahead to raise these numbers further still. New offerings in
the food and restaurant space, including Deliveroo for Business
and the Deliveroo Food Market – a direct-to-consumer retail
location in Hong Kong – are continuing to support Deliveroo’s expansion.
Brian Lo added, “At the end of 2018, Deliveroo
had a defining moment with the launch of the Deliveroo Food
Market, our first ever brick-and-mortar restaurant retail space in
Hong Kong. Moving forward, we can’t wait to continue on with our
innovative approach to the food delivery industry both regionally
and globally, and we invite new riders and restaurant partners to
join us in our quest to create a more vibrant food industry for
Deliveroo riders and walkers number
approximately 1,000 in Taiwan and more than 2,500 in Hong Kong.
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