The Sheraton Grand Danang Resort has appointed
Sherrilyn Charles as Director of Sales and Marketing.
A seasoned hospitality professional with more
than 20 years of experience, Sherrilyn joins the Sheraton Grand
Danang Resort from Samoa, where she was the Complex Director of
Sales and Marketing for two connected Sheraton properties.
Originally from the Caribbean, Sherrilyn
launched her career while attending InterCollege in The Hague as a
tourism hostess with Club Med in Tunisia. Following graduation,
she took her first position with Hilton Hotels in the Netherlands. She grew her career in sales and marketing taking on
roles with progressive levels of responsibility at hotels and
resorts in the EAME, Pacific and Southeast Asia regions.
Sherrilyn joined Starwood in 2008 where she
served as International Business Development Manager and she led
the business development team to expand international markets for
both leisure and MICE audiences.
“Sherrilyn brings impressive leadership skills
and valuable expertise to lead our sales and marketing team,” said
General Manager, Frank Bochmann. “Her global experience in
hospitality makes her uniquely suited to both deepen our reach
within Asia and expand our markets to Europe and North America.”
Sherrilyn is fluent in Dutch, French, German and
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