Travelport has expanded the number of airlines
and travel agencies connected to its airline merchandising tool,
Rich Content and Branding, to more than 400.
New agreements signed see some of the largest
online travel agencies and search platforms in Russia and South
Korea, including Kupibilet.ru and Naver, gain access to real-time
information about branded fares and ancillaries from airlines.
A selection of travel partners will also receive
access to Travelport’s new Branded Fares Data File before they are
rolled out to other partners. Branded Fares Data File is a tool
for enabling richer branded fares to be presented in the initial
search or shop screens within an online travel agency.
Other deals include agreements with Croatia
Airlines, Gulf Air, Ukraine International Airlines; as well as
leading UK-based travel agency and travel management companies
Clarity, SABS, Sky Lord Travel and Travelpack.
Jason Clarke, Chief Commercial Officer - Travel
Partners at Travelport, said, “Today’s global travelers demand as
much information as possible about the travel options available to
them. Our role is to get this content to our travel agency
customers in the most visual and intuitive way possible to help
our airline partners stand out from their competition. We’re
delighted to have reached another milestone since pioneering the
concept of a richer travel booking experience and we are committed
to continuing to lead change.”
Future of Airline Distribution and NDC -
Interview with Yanik Hoyles, IATA.