Malaysia Airlines has signed a wide-ranging
commercial agreement with Singapore Airlines designed to
significantly strengthen the long-standing partnership between the
two airline groups.
Subject to regulatory approvals from the
relevant competition authorities, the national carriers propose to
share revenue on flights between Singapore and Malaysia, expand
codeshare routes, and participate in joint marketing activities to
The agreement also includes SIA’s subsidiaries
SilkAir and Scoot, as well as Firefly, the sister airline of MAB.
Flights between Singapore and Malaysia will
operate under a joint business arrangement. MAB and SIA intend to
coordinate flight schedules to provide customers with more flight
choices and frequencies for passenger convenience.
As part of the
agreement, the two airline groups also plan to offer joint fare
products, align corporate programmes to enhance the value
proposition to customers, and explore tie-ups between their
The two airline groups will also expand their
codeshare arrangements to include more destinations on each
other’s networks. Today, the airlines codeshare on flights between
Singapore and Kuala Lumpur, Kota Kinabalu, Kuching and Penang.
With the expansion, SIA and SilkAir plan to
codeshare on MAB’s domestic flights and as such serve a total of
16 destinations (Alor Setar, Bintulu, Johor Bahru, Kota Bahru,
Kota Kinabalu, Kuala Lumpur, Kuala Terengganu, Kuantan, Kuching,
Labuan, Langkawi, Miri, Penang, Sandakan, Sibu, Tawau) in
In turn, MAB will progressively codeshare on
flights between Singapore and Malaysia, Europe, South Africa and
other destinations once necessary approvals are granted. This will
be implemented in phases and represents a significant expansion of
the existing codeshare agreement and will provide MAB with more
opportunities to expand connectivity to and from Malaysia.
In addition, MAB and SIA have agreed to work on
joint marketing activities to boost long-haul tourism to Malaysia
and Singapore. Both airlines will also explore the potential
development of airpasses, which will enable customers travelling
to Malaysia through the Kuala Lumpur and Singapore hubs more
choices to visit other parts of the country such as Kuantan,
Kuching and Kota Kinabalu on a single ticket.
“We are very pleased to take our partnership
with Malaysia Airlines to a new level. This will be a win-win for
both our airline groups, and provide new benefits for our
customers. In particular, the expanded scope of our partnership
has the potential to provide a significant boost to the tourism
industries in both Malaysia and Singapore, as well as the wider
Southeast Asia region,” said SIA CEO, Mr Goh Choon Phong.
Subject to regulatory approvals, the codeshare
flights will be progressively made available for sale through the
airlines’ respective booking channels in key markets around the
MAB CEO, Captain Izham Ismail, said, “We are honoured to collaborate alongside SIA in providing our customers a
more competitive product between Malaysia and Singapore and the
opportunity to travel to more global destinations. This is in line
with Malaysia Airlines’ long-term business plan goal of engaging
in deep partnerships to extend our reach and presence globally.
This partnership is more than a conventional partnership and we
believe in the mutual benefits for both airline groups and