Fri, 30 Aug 2019

Inaugural ITB India to Take Place in Mumbai 15-17 April 2020

Messe Berlin has decided to expand its ITB brand of travel trade shows to India.

The company has partnered with the Indo-German Chamber of Commerce (IGCC) for an annual three-day b2b trade show and convention that will begin with the inaugural event from 15 to 17 April in Mumbai.

Bernhard Steinrücke, IGCC (left) with Dr. Martin Buck, Messe Berlin. Click to enlarge.

“Our intention was to introduce the strong and successful ITB brand to the Indian market. We are pleased to have the vast network and expertise of IGCC at our side, which has over 60 years of experience in developing markets in India. ITB India is the product of our strategic partnership. Together we will establish ITB India as the leading travel trade show in India,” said Dirk Hoffmann, Chief Financial Officer, Messe Berlin.

As with ITB Asia in Singapore, the conference component of the trade show will play an extremely important part in the overall success of ITB India. The conference will cover a wide range of showcases and workshops focusing on corporate travel, travel technology, meetings and incentives, destination marketing, cruise, payments and more.

“We’re proud to be supporting Messe Berlin in organizing its premier event in the Indian market. As ITB is a renowned international brand, we’re delighted to be a key partner and together, make ITB India the leading travel trade event for the India market,” said Bernhard Steinrücke, Director General, Indo-German Chamber of Commerce.

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